PeCa Daily Pick | #SayCoke – CocaCola

CocaCola turned the most famous bottle in the world into a media piece that helped teens taste the feeling of Coca-Cola while becoming a part of their lives.

Advertising Agency: Leo Burnett, Colombia
Creative Directors: Mauricio Sarmiento, Herberth Monterroso, Diego Ortiz
Copywriters: Diego Muñoz, Lukas Calderón
Art Director:
Juan Romero
Photographer: Emanuel Burset